‘One pair of shoes for all’. That was the goal of George Henry Bass, the creator of the penny loafer aka Weejuns, back in 1936.

Since then they have adorned some iconic feet such as Michael Jackson and Audrey Hepburn to name a few, and the brand has continued to be a staple in our wardrobes. From outdoor hikes to easy Sunday mornings, G.H. Bass & Co. represents a function-meets-fashion style of signature archival designs, with a modern twist. Diligent and the UK G.H. Bass & Co.team have partnered up to maintain and grow their current ecommerce website.
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